On October 31, the peak fighting in the final of the Zhongtong Media Wellohi Cup Endorser Competition which was launched by Wellohi in partnership with national large mom and baby chain stores and Zhongtong Media officially started. Cheng Yan, general manager of CNFONU, Li Yuzhang, president of the Retail Chain Branch of Mommy Baby Products Association of Guangdong, Yang Pei, vice general manager of CNFONU, Chen Qi, director of CNFONU Market Center & president of United Marketing University, Chen Junbiao, sales director of Wellohi South China War Zone and other leaders came to the scene of the competition and witnessed the grand occasions of the event together.
Since starting in April 2019, as the first national competition of Wellohi, the Zhongtong Media · Wellohi Cup Endorser Competition, quickly set off a new upsurge of learning in the national infant and child chain systems.
This competition covered thousands of stores across the country and brought together tens of thousands of chain store elites. Through a comprehensive training system, a challenging marketing competition, a highly creative terminal display PK competition and other forms, the competition built a new platform of "learn + test + use", used competition instead of practice, and created a model store, comprehensively improving the professional level and sales skills of the staff.
The competition lasted for a long and fierce period of four months. Being honed layer by layer, the contestants passed the test all the way and blazed a new trail through brambles. At last, more than one hundred warriors stood out and advanced to the final to compete for the highest honor and the crown of the king!
Leaders addressed Morale rose
Cheng Yan, general manager of CNFONU
Cheng Yan, general manager of CNFONU, made a speech on the stage. He described the purpose and significance of holding the competition, expressed the hope to cultivate more marketing elites for the industry, and at the same time, congratulated the 100 elites who were shortlisted in the final, encouraged everyone to dare to break through themselves and fight for the honor of the system. Mr. Cheng Yan's speech made the atmosphere of the scene rise high, mobilized and encouraged the morale of the contestants.
Li Yuzhang, president of the Retail Chain Branch of Mommy Baby Products Association of Guangdong
Li Yuzhang, president of the Retail Chain Branch of Mommy Baby Products Association of Guangdong, shared his insights. He highly recognized and affirmed the Wellohi endorser competition, "the Wellohi endorser competition is an important competition in the infant and child industry. It provides a good communication platform for practitioners in the infant and child industry, trains talents for the industry, and promotes the orderly and good development of the infant and child industry.”
Peak competition Tipping point
At the beginning of the event, under the witness of the on-site guests, five leaders including Cheng Yan, general manager of CNFONU and Li Yuzhang, president of the Retail Chain Branch of Mommy Baby Products Association of Guangdong stepped on the stage. After the on-site guests shouted "5, 4, 3, 2, 1" as the big screen changed, the leaders put their hands on the big screen. At this time, beams of light converged in the center of the big screen in an instant to make thousands of stars bloom and shine, the curtain of the competition was official pulled open.
Intense competition process
Exciting moment Award ceremony
After a day of fierce and cruel competition, the exciting and pleasant award ceremony and dinner party came at last.
Yang Pei, vice general manager of CNFONU, delivered a speech, reviewing the course of the Wellohi endorser competition. The competition unfolded around sales competition, display competition and knowledge competition. Among which, the marketing competition integrated Wellohi's "Ace to Ace Million Challenge" and intelligent express multi vehicle linkage and other projects, and it started at the same time in multiple chains, ignited local markets, helped chain store sales to hit a new record, and obtained good reputation in partners!
Yang Pei, vice general manager of CNFONU
Chen Junbiao, sales director of Wellohi South China War Zone, shared, "The achievements of the endorser competition can not be separated from the strong support and active cooperation of the system boss and staff, thank you very much! The endorser competition not only helps the sales growth of the system stores, but also has an important influence on the display of the stores and the professional level of the staff. Greatly look forward to the second season of the endorser competition next year.”
Chen Junbiao, sales director of Wellohi South China War Zone
The guests presented the best team award, the best speech award, the best sales award, the best popularity award, the brave advancement award, the outstanding award, the champion & runner-up award, etc. to the winners of the competition in turn, and the winners delivered their speeches.
Best Team Award
Best Speech Award
Best Sales Award
Best Popularity Award
Brave Advancement Award
Champion & Runner-up Award
The final of the Zhongtong Media Wellohi Cup Endorser Competition ended successfully. Through this competition, the professional skills and psychological quality of the players have been greatly improved, and have achieved self-breakthrough and leap-styled growth.
In the future, Wellohi will continue to improve the endorser competition, set up a larger platform, strengthen exchanges and cooperation with industry partners, cultivate more marketing talents for the industry, and make more contribution to the development of the industry!